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What we do

Manage by Design specialises in developing 'experiential learning' media for organisations that need to rapidly and/or deeply engage personnel in a strategic initiative. Usually our assignments are 'mission critical' in nature where it is absolutely imperative that success is achieved. In these situations it is also usual that traditional methods such as slideshows and/or presentations either have or would fail to deliver the momentum required for such success.


In the end, you will find that your people will be engaged in your business in a way you didn't think possible.

Why it works

Our design philosophy hinges on the premise that it is better to guide the participants through a journey of discovery than to 'tell' them the conclusions others have reached. As can be seen from the quote below, this idea is not new, but it's interesting how many organisations still use the 'tell them once, tell them twice and then tell them again' approach.


"We are generally the better persuaded by the reasons we discover ourselves than by those given to us by others"
(Blaise Pascal, 17th Century Physicist)


More explanation on this approach can be found in a document titled 'Discussion on Experiential Learning', at our Knowledge Bank.

Where it works

Learning Pyramid

Applications most applicable to this methodology are:

  • Communication of Values, Vision, Mission or Strategic Plans


  • Development of Business Acumen


  • Organisational Reviews


  • Mergers and Acquisitions


  • Implementation of Change Processes

Our programs are self contained so they can be delivered to a large volume of staff within minimal time and resource investment. Programs have been delivered to groups ranging from 100 - 10,000 participants.


All media is delivered with comprehensive participant guides, all required supporting material, and are designed to require minimal intervention from session facilitators. This ensures that all participants receive a consistent experience not impacted by the quality, agendas or style of the facilitator.


Clients who have benefited from our programs range from government and private sector organisations as well as not-for-profit.
Click here for a sample list of our Clients and Case Stories.

Office Locations


Head Office //

PO Box 85,
Elphinstone, Vic 3448

T: +61 3 5473 3502
Sydney //

1 C Little Queen Street,
Chippendale, NSW 2008

M: +61 4 0992 7149
New Zealand //

72 Meadowstone Drive,
Wanaka 9305

T: +64 3 443 5844